10th global design workshop at SADI (Samsung Art and Design Institute) in Seoul, South Korea

Nine students from MASEDI had the opportunity to participate in the 10th global design workshop at SADI (Samsung Art and Design Institute) in Seoul, South Korea where they collaborated on a service design challenge, set for the second year running by Seoul Upcycling Plaza, supported by Seoul Design Foundation.

During the 1-week workshop, run by Alison Prendiville and Cordula Friedlander, LCC students worked in teams with communication design students from SADI.  They immersed themselves understanding local culture, business and community behaviour in the area of sustainability.

With China’s ban on the importation of waste for recycling, countries across the globe are having to re-think how they reduce and up-cycle their country’s own waste. The aim of this collaboration was to apply service design methods and tools to engage Seoul citizens and businesses in more sustainable futures by reducing their production of waste, understanding the value of up-cycling and reusing products as part of a broader strategic aim to fulfil the Seoul 2030 zero waste vision.

Student teams impressed with the delivery of a diverse range of strategic and well developed concepts, such as:

  • Promoting repairing culture by linking the SUP to Sewoon makercity, a manufacturing and start -up community.
  • Changing the perception of second-hand clothing and engaging the young in more sustainable fashion behaviour.
  • Piloting a zero-waste university campus with SUP facilities and links to local business and community.

 

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