Autumn’23 NewsLetter
| Farewell & Welcome time of the Year |
| Farewell & Welcome time of the YearAs the year draws to a close here is a recap of this term! I hope you enjoy a glimpse into our lives this term here at MA Service Design London College of Communication, UAL. What you will find in this News Letter: Degree Show’23 Academic Units ProjectsTalks/Events/WorkshopsWhere are our 2022 graduates Where are our 2023 Grads goingUpcoming Events Disclaimer: we like capturing memories so LOTS of photos coming up 🙂 You might be able to spot yourself in these as well! |
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| Autumn term is always bittersweet for us as we say farewell to our 2nd Years and Welcome our first years to the MA SD LCC tribe. This term leads up to the Degree show and is a lot of hard work, excitement and pressure as the second years prepare to leave the nest. This term the second year students continue work on their major projects in addition to professional development sessions, and we are there all the way guiding them, nudging them, supporting them and above all cheering them on. Its a time of celebration, and also, a reminder of why we do what we do, and why we love it ! Autumn term also welcomes our new cohort as first years. As we are a very selective course with a focus on maintaining an empathetic, innovative, and a transformational design space. Hence it’s a time of happiness and wonder as we welcome our first years and our work begins again. Our MASD LCC Tribe is expanding each year with the mission to change the world one project at a time, one cohort at a time and the ethos of ‘support not competition’. As we bid farewell to 2023 MA SD Wishes you and the world a Peaceful 2024! |
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| Picture: Prism of Time by Alex Robinovich (2nd Year MA SD) |
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| Picture: Degree Show’23 |
| Degree Show’23: Services and Beyond…Celebrating transformative journeys |
| Online Degree Showcase’23 |
| Short versions of the Final Major Projects |
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| Welcome First Year, Class of 2024 ! |
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| We Welcome the new cohort in our new studio! The 2nd years’ campaigned for a new studio and literally planted the tree they wont be able to sit under (our ethos! ). We have an amazing space now but it’s still work in progress. I will share pics once we fully finish furnishings. |
| Academic Projects Autumn Term’23 |
| Unit1: Ways of Working (WoW) !Led by Veron Lei Supported by Dr. Hena Ali |
| The MAServiceDesign LCC-UAL 23-24 cohort has concluded Term 1, having successfully finished their first unit with an impressive presentation! Throughout this unit in the past 8 weeks, teams explored topics around ways of working and leadership through various activities and group projects. Thanks Dr. Silvia Grimaldi Ignacia Orellana for being on the panel during their presentation – a fantastic way to finish term 1, ending on a high note |
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| Unit 2: User Centred Project in collaboration with CIPD (Chartered Institute of Personnel and Development)Led By Cordula Friedlander and Professor Alison Prendiville in Collaboration with Chartered Institute of Personnel and Development (CIPD)Supported by Dr. Hena Ali |
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| The project targets Future aspirants to the people profession– building capacity for a more inclusive and diverse membership. The aim of this project is to explore, through Service Design methods, how the CIPD (Chartered Institute of Personnel and Development) as a service can build capacity for a fairer and more accessible world of work, and how the CIPD can expand its audience and create a more inclusive and diverse profession. More to come next term… |
| Workshops/ Events/ Talks |
| Regenerative UX framework By Dr. Alex Wright: Head of UX Google Newsorganised by Damien Teo (MA SD 2nd Year student) |
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| This virtual session was inspired by literature around alternative economics, future studies, forecasting, and how people find meaning in their work, the framework is meant for UX practitioners seeking to refocus their work on solving society’s most complex challenges, all while staying true to their intrinsic values. |
| System’s Thinking at Conde´ Nastby Tom Smith, Senior Director of Design Organised by Sukanta Paul (MA SD 2nd Year student)Supported by Dr. Hena Ali |
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| Tom Smith very kindly visited MA Service Design LCC to share thoughts on how to apply systems thinking within a global company to narrow in on solutions based on user needs efficiently, without hitting blockers or indecision. A key aspect of the focus was when delivering on business strategy how can innovation be managed efficiently and strategically. |
| Accurx Portfolio CafeOrganised by Veron Lei : Lecturer MA SD |
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| The Design community at Accurx hosted their first Portfolio Cafe, where they welcomed the MA Service Design Students from the University of the Arts London. Their Product Design Director, Andrew Clark and Principal Designer, Matt Grannell shared insights on crafting a compelling portfolio, drawing from their extensive experience reviewing over 1000 CVs and portfolios! During the portfolio clinic session, students had the chance to present their work to their Design team, receiving valuable feedback on storytelling in their presentations. It truly was a great knowledge exchange. |
| MA Service Design Exhibited at the Friday Lates: Machine Mythologies at the Science Gallery LondonOrganised by Maria Alejandra Lujan Escalante (Senior Lecturer MA SD)and MA Service Design 2nd Year Students Supported by Dr. Hena Ali |
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| AI Ethics through Design was a Collaborative Design Brief Award with a companion program of public lectures and creative workshops hosted by London College of Communications, UAL in collaboration isITethical? Exchange.Hello, AI RobotsThe Emotion MatrixFACEITMonday Morning Blurb! These 4 award winner projects were developed by MA Service Design teams, exploring the role of the Arts and Design in AI ethics. Together they test how illustration, storytelling, playing, gaming, co-design, and speculation engage public with the complexity of AI ethical innovation. Please click the links to see the projects. |
| Episode 6 of the Crave Connection ‘In Product’ podcast by Veron Lei Head of Design Accurx and MA SD Lecturer |
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| Crave Connection launched Episode 6 In Product podcast with Veron WK Lai where she discussed ‘Changing Health Outcomes – Digital Product Vs Medication’. Veron discusses the gaps in the Health Eco System where Digital Products can support a more holistic support |
| SORA Wins Department for Transport’s Chief Scientific Advisor’s Award for Outstanding Academic Project Delivery in the 2022 (TRIG Programme)  |
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| We’re delighted to have received the Department for Transport’s Chief Scientific Advisor’s Award for outstanding academic project delivery in the 2022 (TRIG Programme). The SoRA self-service dashboard for Societal Readiness Assessment (SoRA) provides methods for assessing and improving Societal Readiness Levels (SRL) for decarbonising & Transport Innovation The award recognises a great collaboration between Monika Buscher @SociologyLancs, and Dr. Lara Salinas Senior Lecturer MA SD, University of the Arts London, https://www.safenetics.eu/ and Alistair Kirkbride https://lnkd.in/eyrCKMQn and the outstanding service design work of our Alumni Namita Manohar Sofia Kallimasioti Maitreyee Kshirsagar |
| Transforming Foundation Industries conference |
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| Dr Silvia Grimaldi, Reader at MASD/ UAL presented her EDI project with Dr Amanda Crawley Jackson at Transforming Foundation Industries conference. More to come later…keep watching this space |
| The New Bauhaus Week by Faculty of Design, Ljubljana Slovenia |
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| Dr Hena Ali Course Leader MA SD was Invited to take part in the New Bauhaus week at Faculty of Design Ljubljana, Slovenia where she conducted workshops and participated in panel discussions on how young people are at the core of the future we try to foresee. Her talk and workshop demonstrated how can policymaking, co-creation and service design equip stakeholders with tools to analyse , critic, foresee, preempt , and strategise for a more sustainable world. |
| Where are our 2022 Graduates now Ricardo Jose Arango Chasi Head of CX and Product at MUSCLEYashwanthi B.S Service Designer Westminster City Council Namita Manohar Service Designer London Borough of Hounslow Phannachet (Parn) Boonyamanee Software EngineerSoftware Engineer at HarrietMariana Chávez Moya Senior Industrial Designer en Fabric Images, Inc.Joseph HM Durant Service Designer London Borough of Hounslow Weijing Chen Product Designer @ Espoirer | Service Design, UXTZUYIN CHEN UX DesignerUX Designer SSE plcSyeda Madiha HussainDesign Specialist, Service designerChalisa IntisarnService Designer at Shared IT service for Brent, Lewisham and Southwark councilsAnushka Joshi Service Designer at CIPDMandish Kalsi Service DesignerService Designer London Borough of Waltham Forest Sofia KallimasiotiService Designer, Lancaster university, Decarbon8, UALMaitreyee KshirsagarService Designer at TorchboxChaehee Lee (Chae) Interaction Designer NHS Business Services AuthorityChiachi Ming Youth Empowerment FacilitatorYouth Empowerment FacilitatorCambridge HouseYiner Zhou Service Designer at Barclays Janamejay PoddarHead of Design at Ellevate FootballAzahar Sanchez Service DesignerService Designer DK&ABenyada Thavornsate Co-founder/ Content writer at ‘Art of’Yini Zheng Service Designer at Nesta Where are our soon to be Graduates’23 going Ada Maymó Costa Service Designer Ealing Council UK (starting January’24) Aniruddha Mahanta Service Designer at London Borough of Hounslow |
| Upcoming Events |
| Legacy Talks Continue with our Alumni coming back and sharing their professional experiences with our current students. Service Futures Lab Talks Series Climate Change in the Global South Panel 2 (online) Bridging the Gap between Design Industry and Academia (In Person) If you’d like to join any of the above events please reach out on LinkedIn (link below) |
| Wishing you and yours a Merry Christmas & a Peaceful 2024 ! |
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