Jie Tang (Jora)’s Major Project – Invisible


To encourage understanding of homeless people through food innovation and by challenging stereotypes and prejudice.

More and more people are starting to notice rising levels of homelessness, as they see rough sleepers on the streets and in the cities across this country and worldwide. Everyone on the streets has their own story, some made bad decisions, others were victims, but none of them deserve what they have been left with, and it is a reflection on our society that we just leave them there.

Invisible is a service design project that focuses on food innovation as a tool for social change, by creating a space to share stories about rough sleepers in Lambeth. The project brings together day centres in Lambeth, community residents and homeless people volunteering in local organizations.

Invisible helps key stakeholder Spires organize events at their day centre where people will come and select food from a special menu. The menu is an empathy tool that has facts about rough sleepers and their stories in relation to the food on offer. People can read the brief stories through the food menu and go to the website for more options. One hundred per cent of the meal price will go directly to helping homeless people. Through this project, I want to make invisible people on the street visible. I hope these people and their stories connect with you and will start a conversation in your circle of friends.


Read the full report Jie Tang – Invisible

Jie’s contact details:

Email: joratttang@gmail.com
Linkedin: www.linkedin.com/in/jietttang
Twitter: @Jietttang